Case Studies
STA Travel
Date: 24th March 2015
Venue: Titanic Hotel, Liverpool
Format: Rhythm Rocks energiser followed by Commercial Break
Guests: 90
What We Did:
The day started with a drumming workshop featuring Body Percussion, Samba
Drumming and lots of collaborative noise-making, which developed into the whole
group refining their sound and playing the same rhythm.
After lunch our Commercial Break video-based team building event format was
unveiled to teams, who were given a selection of themes from which to film a one
minute advert. Ranging from “Trekking the Inca Trail” to “Self Drive Tour of
Australia’s East Coast” teams were tasked with storyboarding their ideas, presenting
this to the financers and backers, purchasing props and technical equipment and
finally, filming their advert.
Adverts were edited and shown to all participants who voted on the best overall ad
during an Oscar themed awards ceremony in the evening.
Who Took Part:
UK Managers from the world’s largest youth travel company
What They Said:
“The team building was great - it really got everyone in great spirit for the
conference so thank you. I really loved the guys coming out with their drums at the
beginning!!”
PA to the UK MD & Senior Management Team